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Making Innovation Ubiquitous

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Innovation must have purpose. These four words may often be thought of and even repeated as a mantra, but are arguably not always acted upon. Take Myspace as a prime example. Founded in 2003, it quickly rose to fame and was the most visited social network in 2006. Yet, 10 years later it’s practically extinct in a social media world now dominated by Facebook, Instagram and Snapchat.

Myspace’s initial success found a niche that appealed to young adults but it failed to survive because it stopped innovating in ways that met its users’ needs. Facebook however continues its rise, underpinned by Mark Zuckerberg’s strong leadership and direction. Fast forward and Facebook has since developed a dedicated messaging app, holds a partnership with Uber that allows users to easily order a cab and has developed and flown a solar-powered plane that aims to connect remote areas of the globe. Arguably, thanks to Facebook’s focus on what people need, the blue icon is now ubiquitous around the world.

Fujitsu has taken a similar approach (at least in name) to technological innovation by introducing an IoT package called UBIQUITOUSWARE. UBIQUITOUSWARE enables solutions using a combination of sensors and algorithms that collect data through an array of sensors and then uses it’s algorithms to analyse that data, learning and detecting abnormal behavioural patterns to provide valuable information and solutions. Simple enough to understand but what is the purpose?

Driver and Worker Safety are 2 examples. An algorithm can be with combined with a wearable device like the Driver Drowsiness Detector. In this instance, when given to a lorry driver for example, it can monitor a driver’s level of alertness/drowsiness. This information and subsequent alerts enables driver self-management and allows fleet managers to perform route optimization planning. A Vital Sensing band on the other hand can provide safer working environments by remotely monitoring the health and safety of workers highlighting increased levels of risk when working at height and issuing alerts when accidents occur all of which can be used as part of a strategy to improve wellness in the workplace.

Or picture a residential home. A microphone and temperature and humidity meter can capture live speech, movement and heat. The system can then identify the daily movements of residents, recognise if someone is possibly unwell or worse not moving allowing a timely intervention. The impact on residents’ lives could be huge. Remote monitoring or intelligent care solutions can create greater freedom and independence, while ensuring that people’s safety is protected. As we are all living longer these days this innovation could be very useful in helping to care for the elderly in our society. Moreover the potential savings of nurses’ time are substantial.

These examples show how UBIQUITOUSWARE can take complex technologies and turn them into human centric IoT initiatives that can genuinely change lives.

Using big data can often be a challenge, but with the right technology the applications are incredible. It all boils down to helping enhance users’ daily lives. All technology should better the available options and do what Myspace failed to – innovate with a purpose. We strive to understand what challenges lie ahead for society and hope to apply technology to create the most relevant and meaningful solutions. Innovation is not about setting a trend, but delivering true benefits for people and society. Say it one more time – innovation must have purpose.

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